Automotivetouchup.Com: Do-It-Yourself Vehicle Paint Repair

NEW ORLEANS, April 11, 2022 /PRNewswire/ — Walking out into the parking lot to find that a wayward shopping cart has scratched the paint on a shiny fender or door is something no vehicle owner enjoys. It’s an unfortunate rite of passage almost everyone experiences.

          The headache is often compounded by the time and money required to have the blemish reversed by a professional shop — and leaving the scratch unattended could lead to corrosion and possibly a decrease in the vehicle’s value.  

   is an economical, do-it-yourself solution for such everyday paint issues. With a visit to, owners can find touch-up paint and supporting materials that exactly match their vehicle, based on its year/make/model and paint code.
’s three-step paint system is available in pens, bottles, aerosol spray cans and ready-to-spray form in pints, quarts, or gallons. Customers can also order additional supplies to help perform the repair, meaning everything required for the project arrives in one box.

          After some prep work, users apply the AutomotiveTouchup sandable primer, the touchup paint, and the gloss clear coat. With a little time and attention to detail, it can be a very simple process.

            "AutomotiveTouchup is a product every driver should have on-hand. When life happens, you don’t want to take the time to get your car into a professional body shop to have the paint repaired when you can do it yourself for a fraction of the cost with our high-quality, custom made-to-order paint," said Paul Fernandez, General Manager,

            With a database of more than 60,000 OEM colors, paint is available for every driver to have on hand when needed.

            How-to videos are uploaded on the company’s website at, allowing customers to learn how to apply the products for a seamless repair. Customers can also contact the company at 1.888.710.5192 if they have questions.


            Headquartered in New Orleans, AutomotiveTouchup is a division of Microfinish LLC, which produces coatings for vehicular and industrial equipment repair and refinishing in a state-of-the-art facility. For more information, visit: Follow the company on Facebook:

Twitter: @atu_microfinish or Instagram: @automotivetouchup

Media Contact 
Shari McCullough-Arfons 
McCullough Public Relations